Medal Innovation

Innovation drives every design we create. Through new materials and circular thinking, Medal Innovation redefines what a medal can be — not just a reward, but a symbol of sustainability and progress.

Conventional Medal
Eco Medal

Innovation Is Not About What’s New — It’s About What’s Needed.

Every medal marks a moment of pride — yet most are left to fade into drawers or waste bins. At Medalab, we believe these symbols of achievement deserve a longer, more meaningful journey. Recognition should inspire not just people, but also progress.

 

Through Medal Innovation, we challenge the idea of single-use celebration. By rethinking materials, design, and purpose, we turn medals into lasting symbols of sustainability — proving that every finish line can lead to a new beginning for both athletes and the planet.

Principles of Innovation

Each innovation follows three key principles — purpose, responsibility, and regeneration — ensuring that beauty, durability, and environmental integrity are built into every design.

Second-Life Design

We design with continuity in mind. Every medal should have a purpose beyond the finish line — whether it’s being repurposed, recycled, or transformed into something new.

Natural Integrity

We source responsibly and work with materials that reflect their origins honestly — bamboo, wood, paperseed, and recycled composites. Each one tells a story of renewal.

Regenerative Thinking

Sustainability isn’t just about reducing harm. It’s about creating systems that give back more than they take. Every innovation we develop aims to contribute positively to our environment and community.

Our Innovations

Each design is an exploration of how creativity and responsibility can coexist. Through material innovation, we turn medals into symbols that honour both achievement and the planet that makes it possible. These innovations are not just alternatives — they are blueprints for how design, purpose, and environmental care can move together in harmony.

Recycled Plastic Medal

From post-consumer plastics to purposeful design — these medals embody the principle of giving waste a second life. 

Paperseed Medal

Designed to return to nature, our paperseed medals can be planted after the event — sprouting new life from moments of triumph.

Bamboo & Wood Medal

Crafted from renewable resources, these medals combine modern design with natural warmth.

Cork Medal

Harvested without harming the tree, cork represents true regeneration. Naturally tactile and biodegradable, each cork medal celebrates sustainability in its purest form.

Measured Impact

Bamboo medals show approximately 7 × lower greenhouse-gas (GHG) emissions compared to conventional zinc alloy medals.

In a cradle-to-grave life-cycle assessment (functional unit = one medal; results also scaled to a 4,000-unit batch), bamboo medals outperformed zinc in broader impact categories: human-health, ecosystem quality, and climate change.

Even assuming full recycling of zinc alloy, bamboo remained less impactful overall—demonstrating that material choice matters beyond end-of-life practices.

Collaborate for Innovation

We believe the future of medals lies in collaboration — where creativity meets responsibility. We welcome event organisers, brands, and manufacturers to co-develop new materials, rethink production processes, and create designs that inspire meaningful change. Together, we can push the boundaries of what a medal can be — from recycled innovations to regenerative creations that tell stories of both victory and purpose.

A sustainable & CSR Initiative Led By:

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